In this role you will drive marketing excellence by orchestrating omni-channel activation planning & execution, leading to increased Brand Preference and Market Share performance and bring to life the marketing communication strategy for Personal Health North America. By understanding the business goal and objectives, you will work collaboratively with the Oral Healthcare Business Unit, the Marketing team and the agencies to ideate, create and execute with excellence a tailored omnichannel plan (including retailers like Amazon).

Your role:

• Lead local omnichannel plans to grow Philips’ Brand Preference and Market Share.

• Build and execute marketing campaigns on digital platforms (Amazon, Google, Meta) to ensure an always-on presence for Personal Health in market.

• Co-create the media ecosystem and ensure media targets are defined, appropriate, and in line with overall business objectives.

• Brief and co-ordinate media activation with all external agencies and/or Philips’ capabilities.

• Partner with internal and external stakeholders to ensure media optimization when needed to deliver on KPI’s.

• Drive analytics to support fact-based decision marketing processes, ongoing optimization, and ROI modeling.

• Develop activation capabilities, practice change management to effectively contribute to driving growth.

• Leverage best practices and help to streamline the retail activation marketing processes.

You're the right fit if:

• You have a Bachelor’s degree in a related field.

• You’ve acquired 5+ years of experience in omnichannel consumer activation, with 1+ years of direct experience with Amazon.

• Your skills include consumer/shopper-first mindset and a passion to create best – in – class campaigns, an eye for details and excellence in execution, digital savviness, ability to influence and build strong working relationships, ability to work in a face paced environment, and high proficiency in Microsoft Suite tools.

• You’re a self-starter who desires to show ownership and commitment to the job.

About Philips

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.

• Learn more about our business.

• Discover our rich and exciting history.

• Learn more about our purpose.

• Read more about our employee benefits.

If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here.

Additional Information

US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa, now or in the future.

Company relocation benefits will not be provided for this position. For this position, you must reside in or within commuting distance to Stamford, CT.

How we work at Philips

Our newly adopted hybrid work concept fuses flexibility with collaboration to deliver great outcomes for our people and our customers. We are embracing an approach wherein we spend more time together than apart – which for full-time employees translates to an average of at least 3 days working from the office and up to 2 days from home – for our hybrid roles.​

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It is the policy of Philips to provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to race, color, ethnicity, religion, gender, pregnancy/childbirth, age, national origin, sexual orientation, gender identity or expression, disability or perceived disability, genetic information, citizenship, veteran or military status or a person’s relationship or association with a protected veteran, including spouses and other family members, marital or domestic partner status, or any other category protected by federal, state and/or local laws.

As an equal opportunity employer, Philips is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.

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